Havertown, PA – The Messianic movement is filled with numerous conferences attended by people from all over the nation, and even the world. After not seeing each other for long periods of time, when everyone comes together on the first day of conferences it is inevitable that they love to hug and catch up with their friends. However, over the years things have gotten completely out of control.

The IAMCS/MJAA has announced a campaign called the “War on Hugs,” which is a term to describe the greater, collaborative effort to combat the countless gateway hugs on first days of conferences that lead to extended and pointless small talk, inability to unpack, and enabling of repetitive and/or unoriginal conversation topics.

IAMCS Director of Operations, Rabbi Joel Liberman, commented saying, “We’ve received many complaints from people of all ages. The younger generation is tired of getting hugs from people who only know them through their parents. The older generation is tired of not being able to come up with new conversation topics for the younger generation. And both generations are tired of seeing people show up to the first evening service of conference wearing sweat pants and flip flops because they didn’t have time to unpack!”

The MJAA is already taking action with their annual ARCH Leadership Summit just around the corner. An anonymous source claims they have hired a trained S.W.A.T. team (Sustained Welcome Avoidance Team) to help move people along through the registration lines.

“Of course we want people to greet each other and spread the love of Messiah all throughout conference,” Liberman added, “but we felt that if people are so overwhelmed with hugs and catching up that they can’t even unpack, we may be forced to scrub to the evening service. This is conference, people; not college.”

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